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Does the payment method matter in online shopping behaviour? Study on the Romanian market of vegetables during the pandemic crisisOriginal PaperIoan-Sebastian Brumã, Cristina Cautisanu, Lucian Tanasã, Simona-Roxana Ulman, Meda Gâlea, Alexandra Raluca JeleaAgric. Econ. - Czech, 2024, 70(1):34-47 | DOI: 10.17221/314/2023-AGRICECON
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Evaluation of the environmental commitment of all large and medium-sized Spanish wineries based on objective information from their websitesCase StudyAsunción Agulló-Torres, Francisco-José Del Campo-Gomis, David-Bernardo López-Lluch, Irene Arias-NavarroAgric. Econ. - Czech, 2026, 72(3):190-206 | DOI: 10.17221/41/2025-AGRICECON In the contemporary era, organisations have embraced the internet as a platform through which they disseminate information about their economic activities and their corporate social responsibility, including their environmental responsibility. Consequently, the extent to which an organisation's actions are visible on its website can be taken as an indicator of its commitment to environmental issues. The present article proposes a model for evaluating the environmental commitment of agri-food companies through the visibility of objective information on their environmental actions on their websites. The information is presented in tabular form, consisting of 33 items, and the combination of these with a predetermined weight gives an index called the Environmental Commitment Web Index (ECWI). The model was applied to all large and medium-sized Spanish wineries in 2018 and 2024. The findings indicate an improvement in the environmental commitment of these wineries, as reflected by the doubling of the ECWI during this period from 9.8 points in 2018 to 20.2 points in 2024. Nonetheless, the overwhelming majority of these wineries were regarded as exhibiting a 'very poor' environmental commitment: 94.2% in 2018 and 81.4% in 2024. It is concluded that all large and medium-sized Spanish wineries should undertake sustained endeavours to disseminate environmental initiatives on their websites. |
Are Czechs interested in employment in forestry?Original PaperEva Abramuszkinová Pavlíková, Jana Stachová, Kristina Somerlíková, Eli¹ka Svobodová, Zdenìk ©ilhan, Kateøina Holu¹ováJ. For. Sci., 2026, 72(3):136-147 | DOI: 10.17221/10/2026-JFS
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Improving the public's willingness to purchase near-expired food to reduce food waste: The case of milk products in ChinaOriginal PaperShujun Cheng, Xuanhao Shi, Yanjun Ren, Minjuan ZhaoAgric. Econ. - Czech, 2025, 71(2):86-98 | DOI: 10.17221/166/2024-AGRICECON
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Synergic strategies in reinforcing the pluralistic paradigm, inclusion and diversity as a catalyst for social sustainability focusing on agribusinessesOriginal PaperHana Urbancová, Pavla Vrabcová, Peter Madzík, Ale¹ KocourekAgric. Econ. - Czech, 2025, 71(5):273-284 | DOI: 10.17221/371/2024-AGRICECON Addressing social sustainability, gender dynamics, strengthening educational diversity and ensuring inclusive partnership structures are all key components of promoting inclusion, not only in the agricultural sector. Diversity management is a human resource trend based on respect for inclusive culture, gender and ethnic diversity, multifaceted equality or the use of virtual teams under the right working conditions, but when not applied correctly it may produce undesired effects in agribusinesses as well as in other economics sectors. This paper aims to identify effective approaches to setting working conditions used by organisations to promote inclusion, management diversity and the development of social sustainability. The data were obtained through quantitative research using the Computer Assisted Web Interviewing method (n = 202) and processed using the chi-square test at a 0.05 significance level as well as through qualitative research involving focus groups (n = 10). The study results have demonstrated that investment in diversity education remains crucial. Not only agricultural but also other businesses have begun to use metrics to monitor their diversity and inclusion progress. Organisations are beginning to use artificial intelligence (AI) to remove prejudices in recruitment, identify inequalities in remuneration and ensure inclusion in online communication. |
Shared knowledge and competitive advantages for economic diversification through olive oil tourismOriginal PaperEdianny Carballo-Cruz, José Domingo Sánchez-MartínezAgric. Econ. - Czech, 2026, 72(2):69-83 | DOI: 10.17221/344/2024-AGRICECON The economic diversification of rural territories specialised in olive growing is key to the sustainability and resilience of these communities. In this context, olive oil tourism is presented as an innovative strategy to add value to the olive sector, attract visitors and promote public–private synergies. This study aims to determine the competitive advantages of olive oil tourism in the province of Jaén, Spain, using strategic analysis tools that align tourism resources with effective management strategies. Hence, in addition to a questionnaire completed by experts and a specialised literature review, we used the Quality Function Deployment (QFD) matrix, adapted to territorial analysis focused on tourism. This methodology correlates the territorial resources of olive oil tourism (TRs, the ‚what') with management specifications (MSs, the ‚how'). The analysis determines the relative importance of the TRs, the objective values and the technical importance of the MSs, and the direction of improvement. Furthermore, it includes an evaluation of competitiveness and estimates the technical-competitive positioning index. Nine TRs and eight MSs were identified and correlated, and Jaén's performance was compared to that of six other Spanish olive-growing provinces. Nine competitive advantages were identified, linked to five TRs (olive grove heritage landscape, tasting areas, exhibition centres, olive oil mills and greenways) and four MSs (olive mills, environmental education, diversification of supply and heritage promotion and innovation). This work proposes a useful tool to align resources and management, improve decision-making and move towards a more strategic governance in the olive oil tourism sector. |
Exploring the role of epistemic benefit and responsible tourist behaviour in the selection of local wine by touristsOriginal PaperEdgar J. Sabina del Castillo, Ricardo J. Díaz Armas, Desiderio Gutiérrez TañoAgric. Econ. - Czech, 2025, 71(7):410-422 | DOI: 10.17221/383/2023-AGRICECON The consumption of local wine at tourist destinations plays a fundamental role in creating authentic experiences. However, there is very little research that has looked in depth into the factors that influence tourists' consumption of this product, especially in relation to epistemic benefits and responsible tourist behaviour. This study proposes a theoretical model based on the Theory of Planned Behaviour (TPB). We conducted a survey involving 619 travellers who regularly consume wine when visiting Tenerife (Canary Islands, Spain). The results show that epistemic benefit and responsible tourist behaviour have a positive relationship with attitudes toward local wine consumption, subjective norms, and perceived behavioural control. Furthermore, the relationships proposed by the TPB are confirmed, except for the relationship between subjective norms and behavioural intention. These findings provide new knowledge on local wine consumption by tourists which will help to develop strategies to encourage its consumption in tourist destinations. |
Information sources in agricultureOriginal PaperJan Jarolímek, Jakub Samek, Pavel ©imek, Michal Stoèes, Jiøí Vanìk, Jan PavlíkPlant Soil Environ., 2024, 70(11):712-718 | DOI: 10.17221/361/2024-PSE The aim of this study is to define data sources and propose methods for effective and secure data management in an agricultural enterprise in the context of using data for decision support. Current developments in information and communication technology (ICT) have contributed towards the increase in the amount of generated data in various fields. The main data sources for agricultural enterprises are the farm itself, suppliers, government, market, and research. The use of smart solutions, artificial intelligence, and other innovative practices in agriculture is discussed at many conferences, in various journals, strategies and project plans. Data is the essential raw material for all these solutions. Large amounts of data cannot be analysed efficiently with spreadsheet programs. Currently, there are trends in the use of data, for example, in business intelligence (decision-making systems), e.g. tools using online transaction processing (OLAP) or process automation or the possibility of e.g. tracing the origin of food. The availability and possibility of creating large data sets bring many challenges related to managing that data. To effectively manage farm data, it is essential to have a well-developed data management plan (DMP) used to formalise the processes related to handling. A DMP mainly addresses archiving, backup, licensing and other important aspects of data management. The challenges and developments in farm data management include incorporating artificial intelligence into data analysis and security. Food is classified as an "Entity of Critical Importance" in the NIS2 EU Directive, which also deals with cybersecurity issues. |
Nutritional habits comparison of the baby boomer, X, Y, and Z generations located at a private college in Muğla, TürkiyeOriginal PaperHalime Zülal Zeren, Elif Burcu Bali, Hülya DemirCzech J. Food Sci., 2023, 41(6):436-445 | DOI: 10.17221/105/2023-CJFS The present study aimed to reveal intergenerational differences in the nutritional habits of the baby boomer, X, Y, and Z generations at a private college in Muğla, Türkiye. The study population included the students of the TED Bodrum College in Muğla province in the 2021–2022 academic year, including 311 participants: baby boomers (74), X (66), Y (43), and Z (128) generations. An online questionnaire was used to compare the eating habits among the generations. The data were evaluated using SPSS software. Most of the generations believed in healthy eating. Physical image and social media mainly influence the healthy eating habits of the Z generation. The baby boomers and X generations mostly skipped lunch, while the Y and Z generations skipped breakfast. Baby boomers, X, and Y generations mostly prefer healthy foods; however, the Z generation attaches importance to tasty foods. Z generation's interest in nutrition mostly concerns their physical appearance, not their health. Nutritional knowledge must be strengthened, particularly among young generations, and nutrition education programs need to be better supported by the government and educational sectors. |
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Sustainably produced butter: The effect of product knowledge, interest in sustainability, and consumer characteristics on purchase frequencyOriginal PaperDominika Jakubowska, Tomá¹ SadílekAgric. Econ. - Czech, 2023, 69(1):25-34 | DOI: 10.17221/294/2022-AGRICECON
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Molecular hydrogen content of different dietary supplementsShort CommunicationSergej Ostojic, Milan VranesCzech J. Food Sci., 2024, 42(2):136-140 | DOI: 10.17221/16/2024-CJFS
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Examination of high-resolution feed intake data of grower finisher pigs confronted with typical short-term disturbances in stable routineOriginal PaperPeter Loibl, Wilhelm Windisch, Wolfgang PreißingerCzech J. Anim. Sci., 2020, 65(7):258-267 | DOI: 10.17221/25/2020-CJAS Modern pig feeding systems allow the collection of highly detailed feeding data for each animal. These data enable the examination of individual feeding behaviours to assess an animal's wellbeing. As such, four different treatments ‒ undisturbed control, starving (no feed for 24 h, restrictive feeding), feed change (changes in feed composition) and social stress (exchanging of animals between the pens and short-term reduction of accessible water) ‒ were designed to simulate typical short-term disturbances in a practical stable routine. Each treatment was conducted over 2 pens with 12 animals each. Zootechnical performance and feed intake behaviour measures were assessed for each animal. Treatments did not affect zootechnical performance. Results showed that short-term disturbances did not influence feed intake behaviours, such as daily feed intake, amount of intake per feeder visit, number of daily feeder visits and daily feeding action with highest feed intake. Animals developed individual feeding patterns that persisted through artificial short-term disturbances. However, data suggested that an individual animal's behavioural pattern was strongly influenced by the group (pen) due to group dynamics among animals. |
A study on benefit distribution of agricultural product quality governance under the perspective of digital supply chainOriginal PaperZhan Shuai, Wan ZhilanAgric. Econ. - Czech, 2025, 71(7):357-377 | DOI: 10.17221/311/2023-AGRICECON As the strategy for building a robust agricultural nation gains momentum and agricultural science and technology advances, the quality of agricultural products has seen significant improvement, accompanied by an increase in the economic income of agricultural producers and operators. Therefore, the fair and reasonable implementation of the revenue distribution of the agricultural supply chain is of great significance in improving the quality of agricultural products and ensuring the stable operation of the supply chain. The article focuses on the three main bodies of the agricultural supply chain, namely production and price co-integration enterprises, logistics service enterprises and sales enterprises, and utilises the matrix semi-tensor product to establish the Shapley value revenue allocation model of the interval cooperation game, so as to make the revenue allocation of the governance of agricultural products' quality in the digital supply chain more reasonable and scientific. Finally, numerical examples verify the Shapley value model, demonstrating that this revenue allocation scheme, when applied, can boost the overall supply chain's revenue through cooperative agricultural product quality management, elevate agricultural product quality and market competitiveness, and foster collaboration to ensure the stability of supply chain operations. |
Azadirachtin as a sustainable tool for zero pesticide residue production: Residue dissipation in open-field tomato productionOriginal PaperTahseen Chikte, Václav Psota, Michal Kum¹ta, Tomá¹ KoptaPlant Protect. Sci., 2026, 62(2):177-187 | DOI: 10.17221/90/2025-PPS
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Key features for forest bathing development: A Q-methodology study applied in ItalyOriginal PaperSofia Baldessari, Alessandro Paletto, Giorgia Di Domenico, Valerio Di Stefano, Sandro SacchelliJ. For. Sci., 2025, 71(7):347-357 | DOI: 10.17221/37/2025-JFS Forest bathing is gaining attention for its health and well-being benefits, leading to growing interest among academics, policymakers, and practitioners. While most studies have focused on its physiological and psychological effects, less is known about how different stakeholders perceive the characteristics that make forest bathing effective and meaningful. This study explored expert and non-expert perspectives on forest bathing in Italy through the Q-methodology, aiming to identify shared and divergent views on key aspects such as site features, accessibility, and perceived benefits. The results highlighted four distinct viewpoints: a scientific-health-oriented perspective emphasising medical efficacy (mainly experts); a preference for more naturalness and ecological integrity (mainly non-experts); a possible socio-economic opportunity (mainly non-experts); and a preference for a more managed forest environment with supporting structures (mainly experts). Despite differences, consensus emerged on several points, including the cultural and physical relevance of forest bathing and the importance of inclusive accessibility while preserving low-impact environments. The findings highlighted the potential of Q-methodology to capture the plurality of stakeholder voices, offering a basis for more inclusive planning and policy development in the context of nature-based well-being initiatives. |
Assessment of genetic diversity and population structure of almond germplasm in Van Province, Türkiye, using iPBS-retrotransposon-based markersOriginal PaperBerna Sarman, Metin Koçak[Ahead of Print]CAAS Agricultural Journals, X:X | DOI: 10.17221/12/2026-CJGPB The genetic characterisation of naturally occurring almond genotypes can guide the selection of genetic resources to be used in the breeding programme. Therefore, this study aims to assess the genetic diversity and population structure of almond germplasm comprising 50 accessions naturally occurring in Van, Türkiye, along with two commercial varieties (Pabuç and Dokuzoğuz). Thirteen inter-primer binding site (iPBS) retrotransposon markers generated a total of 102 bands, of which 95 were polymorphic. The average polymorphic band number per marker was 7.3, with a range of 5 to 13. A formula yielding a maximum of 0.5 resulted in polymorphic information content (PIC) values between 0.27 and 0.43, with a mean value of 0.36. Unweighted pair group method algorithm (UPGMA), principal coordinate analysis (PCoA), and STRUCTURE analysis, based on Bayesian clustering analysis, yielded consistent results, indicating that local populations (Akdamar and Çarpanak) were distinctly grouped, while commercial accessions were clustered with Çarpanak accessions. The diversity metrics and classification analysis utilising 13 iPBS-retrotransposon markers demonstrated that the iPBS-retrotransposon marker system possesses significant promise for evaluating the genetic variety and population structure of almonds. |
A review of research on hybrid unmanned vehicles in complex forest and grassland terrainsReviewPeng Wang, Kangkang Pan, Jun Yuan, Sipu Pan, Yujin YangJ. For. Sci., 2025, 71(11):525-541 | DOI: 10.17221/65/2025-JFS The sustainable management of European forest ecosystems necessitates innovative mechanisation solutions to address operational challenges in hilly, mountainous, and ecologically sensitive terrains. Hybrid-drive unmanned vehicles (HDUVs) present a transformative potential by integrating fuel-electric powertrains with autonomous navigation systems, enabling energy-efficient operations with minimal environmental impact. This review synthesises and critically analyses advancements in three critical domains: (i) dynamic modelling and chassis design for enhanced terrain adaptability, (ii) hybrid powertrain optimisation for reduced emissions and extended operational range, and (iii) the integration of unmanned systems for precision forestry tasks. By examining multi-body dynamics, power management strategies, and AI-driven navigation algorithms, we elucidate the role of HDUVs in improving operational efficiency while mitigating soil disturbance and carbon footprint. The review identifies prevailing research gaps and suggests that future work should prioritise the development of standardised testing protocols and foster cross-disciplinary collaboration to align HDUV development with EU biodiversity and climate objectives. |
Optimisation of agricultural logistics: A systematic review of modelling techniques and economic potentialsReviewNikolas Bublik, Sebastian Hess[Ahead of Print]CAAS Agricultural Journals, X:X | DOI: 10.17221/76/2025-AGRICECON Agricultural logistics face unique challenges such as seasonal demand fluctuations, perishability, and geographic dispersion. The paper systematically analyses 63 peer-reviewed articles from 2013 to 2025, focusing on key optimisation techniques, including multi-criteria decision-making (MCDM), vehicle routing problems (VRP), and path planning problems (PPP). The findings highlight how logistics optimisation can reduce operational costs, improve resource utilisation, and enhance supply chain resilience. Additionally, the study identifies gaps in inbound logistics research and emphasises the need for further integration of digital technologies. Future research should focus on comprehensive, technology-driven solutions to improve adaptability and transparency in agricultural supply chains. Key findings reveal that optimised logistics models can lead to cost reductions of up to 58%, emissions savings of over 60%, and significant improvements in delivery time, field efficiency, and customer satisfaction. |
Pulsed electromagnetic fields vs NSAID therapy in canine osteoarthritis: A randomised comparative pilot studyOriginal PaperS Sassaroli, F Dini, V Sisti, V Riccio, S Meggiolaro, L Bellodi, A Palumbo PiccionelloVet Med - Czech, 2026, 71(3):106-116 | DOI: 10.17221/54/2025-VETMED Non-steroidal anti-inflammatory drugs (NSAIDs) are a cornerstone in the management of canine osteoarthritis (OA), despite concerns regarding their long-term safety. Among non-pharmacological alternatives, pulsed electromagnetic field (PEMF) therapy has gained attention for its potential analgesic and anti-inflammatory effects, although veterinary-specific evidence remains limited. This randomised, controlled pilot study compared the clinical efficacy of PEMF therapy versus NSAID treatment (Mavacoxib) in 16 dogs with clinically and radiographically confirmed OA. Dogs were randomly assigned to receive either a 12-session PEMF protocol over 45 days or a standard Mavacoxib regimen. Clinical evaluations included pain scores (VAS), pain on palpation, lameness severity (NRS), gait analysis (GLS and TPI), muscle circumference, and radiographic progression. Assessments were performed at baseline (T0), 30 days (T1), and 60 days (T2). PEMF therapy showed earlier improvements in pain, lameness, and muscle mass, and a favourable trend in joint mobility. No significant differences were detected in gait or radiographic parameters between groups. These preliminary findings suggest that PEMF is non-inferior to NSAIDs and highlight its potential role in multimodal OA management. Limitations include a small sample size and a short follow-up. Further studies are needed to confirm these preliminary results in larger cohorts. |
Establishment of an experimental pig model for the induction of a Staphylococcus hyicus skin infectionOriginal PaperK Matiaskova, M Reichelova, E Jeklova, M Zouharova, S Kobzova, K Nedbalcova, J Matiasovic, M FaldynaVet Med - Czech, 2026, 71(3):83-94 | DOI: 10.17221/68/2025-VETMED Staphylococcus hyicus is one of the causative agents of exudative epidermitis in pigs. The aim of this study was to establish a porcine challenge model of a skin infection caused by S. hyicus to assess the effectiveness of a medicinal product intended for local application. Based on the results of the presence of toxin encoding genes and antimicrobial resistance (detected resistance to clindamycin, penicillin, ampicillin, erythromycin and tetracycline), three field strains were selected for the trial. At D0, six surface defects were created on the back of six piglets. The defects were inoculated with bacteria at two different concentrations: 1 × 108 or 1 × 109 CFU/ml. Every day throughout the experiment, the pigs were monitored, and their rectal temperatures were measured. On D4, D9, and D14, a visual evaluation and indirect bacteriological imprints of the defects were performed. Crusts were present from D9, and a lower bacterial concentration led to reduced secretion and crust formation. Based on the results of bacterial cultivation of the indirect imprints, however, S. hyicus was present in greater amounts in the wound defects infected with the lower bacterial concentration. As there were differences in the obtained results among the strains used, it can be concluded that the strain marked as CAPM 6689 seems to be the most applicable and the lower concentration was enough for the infection development. |
Preferences in sweet cherry fruits among consumers in Serbia and Bosnia and HerzegovinaOriginal PaperGorica Paunoviæ, Ðurað Hajder, Aleksandra Koriæanac, Boris Pa¹aliæ, Ivan Gli¹iæ, Tatjana Jovanoviæ-Cvetkoviæ, Miljan CvetkoviæHort. Sci. (Prague), 2022, 49(4):189-196 | DOI: 10.17221/8/2022-HORTSCI The introduction of new varieties in fruit production should consider consumer attitudes regarding the appearance and taste of the fruits. In order to evaluate the consumer attitudes in Serbia and Bosnia & Herzegovina (B&H), on the most important characteristics of cherry fruits, an online survey was conducted with 402 respondents. Participation in the survey was taken by 53.23% of respondents from Serbia and 46.77% from B&H, most of which were women (54.23%). Consumers expressed their views on the most important external (fruit colour, fruit shape, fruit size, presence of a stalk on the fruit, length of the stalk and the presence of damage to the fruit) and internal (fruit taste, fruit firmness) characteristics of the fruit. According to the results, the attitude toward the fruit size, the presence of a stalk and the stalk length, as well as fruit firmness was dependent upon respondents' residence. Both male and female respondents had similar attitudes toward the cherry characteristics except for the fruit taste and the most important cherry characteristics. The age of a respondent influenced the attitude toward the fruit size and the presence of a stalk, as well as the fruit firmness. |
Detection of the T1640C RYR1 mutation indicating malignant hyperthermia in dogsShort CommunicationJ Haluskova, B Holeckova, L Kokulova, M Galdikova, J Bucan, V Schwarzbacherova, S SedlakovaVet Med - Czech, 2023, 68(11):428-434 | DOI: 10.17221/46/2023-VETMED Malignant hyperthermia (MH) is a clinical syndrome exhibiting elevation of expired carbon dioxide, hyperthermia, muscle rigidity, rhabdomyolysis, acidosis and hyperkalaemia, as well as cardiac dysrhythmia and renal failure. The syndrome manifests itself as a response to anaesthetic agents, such as e.g., halothane, desflurane, and succinylcholine. Depending on the animal species, MH is characterised by autosomal dominant or recessive inheritance, and so far two genes have been identified whose mutations can be linked to MH: RYR1 and CACNA1S. In different species, various mutations of the RYR1 gene have been described which may underlie MH. One of these mutations in dogs is T1640C, which results in the substitution of alanine for valine of the amino acid 547 (V547A) in the RYR1 protein. In our work, we aimed to investigate MH at the DNA level by identifying the T1640C mutation in a group of 50 dogs. For this purpose we used the PCR-RFLP technique, and in six dogs also direct sequencing of PCR products and subsequent comparison of their sequences with the RYR1 gene sequence in an online database. The results of our study show that none of the dogs analysed had any mutant allele of the RYR1 gene, indicating that none should be affected by MH. |
Different outcomes of multiple sialadenitis involving the submandibular and zygomatic salivary glands in a Welsh Corgi dogCase ReportSY Park, JS Lee, HY Yoon, HE Kim, JH KimVet Med - Czech, 2022, 67(8):447-453 | DOI: 10.17221/174/2020-VETMED A ten-year-old indoor, castrated male Cardigan Welsh Corgi (Canis familiaris) presented with the chief complaints of chronic vomiting, retching, hypersalivation, and bilateral submandibular masses for two months. The systemic examinations, including serum chemistry, radiography, ultrasonography, and fluoroscopy, were unremarkable. A fine-needle aspiration revealed bilateral submandibular sialadenitis. Broad-spectrum antibiotics with phenobarbital were prescribed to alleviate the ptyalism. Thereafter, the left submandibular glands were normalised, and the right submandibular glands decreased to half their size. Three weeks later, the animal had an emergency visit because of a sudden left exophthalmos. Computed tomography and magnetic resonance imaging revealed enlarged left zygomatic and right mandibular salivary glands. The affected glands were surgically removed; the histopathologic examination confirmed non-septic sialadenitis, and the patient was finally diagnosed with idiopathic sialadenitis. Vomiting continued after the gland removal and the dog required a gradual increase in the phenobarbital dosage and an additional antiepileptic drug (potassium bromide) to manage the symptoms. The patient died eight months later from an unknown cause. This case report of bilateral submandibular sialadenitis concurrent with unilateral zygomatic sialadenitis in a Welsh Corgi dog suggests that when multiple salivary glands are involved, the response to anti-epileptic drugs and the prognosis is poor compared to that involving a single salivary gland. |
Successful pregnancy of a Maine Coon queen despite feline mammary fibroadenomatous hyperplasia recurrence after treatment with aglepristoneCase ReportP Socha, P MossakowskiVet Med - Czech, 2025, 70(1):30-34 | DOI: 10.17221/51/2024-VETMED
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Will cultural and regulatory forest services provide enough balance to provisioning services in forest enterprise portfolios in future? Marketing case studies of selected forest enterprises in SlovakiaOriginal PaperAlex Bumbera, Daniel Halaj, Iveta HajdúchováJ. For. Sci., 2025, 71(2):59-71 | DOI: 10.17221/68/2024-JFS The study aims to identify the difference between the current and future strategic management of forest ecosystem services (FES) portfolios in public enterprises of Slovakia. The case studies focus on forest enterprises in Ko¹ice, Banská ©tiavnica, Kremnica, and Bratislava, representing the best practice examples of providing cultural services in the country. A marketing decision-making model, Boston Consulting Group (BCG) matrix, was used to analyse each company's current FES portfolio. Content analysis assessed the data collected from interviews with managers of the public forest enterprises. Duncker's forest management approaches classification was applied to evaluate the future strategic management of the FES portfolio, and a horizon of 10 years was set. According to the results, the urban forest enterprise in Bratislava is an example of receiving a subsidy from the capital for building and reconstructing recreational facilities. Therefore, this FES portfolio is and will be the most balanced. The portfolio of the forest enterprises in Ko¹ice, Kremnica, and Banská ©tiavnica will remain unchanged for the next decade, and they plan to use a combination management approach that caters to economic, ecological, and social needs and objectives. Urban forests in Bratislava will focus even more on close-to-nature forestry. |
